One afternoon while I was doing what I do best (shopping), a woman behind me in line at Target asked, “Hey, aren’t you that coupon lady?” Well, I did have a coupon in my hand, but I was perplexed by her question. Then I realized she recognized me from an article in the local paper about how my husband and I aced a live-a-week-on-$100-or-less challenge.
“Yeah, it’s me,” I replied, with a tentative smile.
Cheapskate? Don’t say it like it’s a bad thing. I got the shopping bug from my mom — she’s my best friend, and we bond over our trips to hit up the mall. But where mom likes to splash out on a spree, I’m more about the hunt for bargains. I’m a super saver. Like a magnet, I’ve always been drawn to tables strewn with discounted jewelry and racks packed with hidden treasure. Now, as a full-time freelance writer, being frugal comes in handy. But that doesn’t mean I don’t make the occasional splurge on youth-boosting beauty serums, weekend getaways with my hubby and mimosa-fueled brunches with my girls. How can I afford these indulgences while sticking to a budget? By purchasing brand-name boots, bags and blouses at bargain prices I save at least $1,000 a year, and then reselling my unwanted items earns me nearly $2,000. I’m actually paying myself to shop!
Wanna know the secret sauce to shopping that will keep you looking fab for less <em>and</em> help you stash some extra cash?
<strong>Become a coupon lady</strong>
The first rule for staying fiscally frugal while being fashionably fly is to remember that only suckers pay full price. Whether it’s for Prada or Payless, I take every coupon — online or on paper — offered. This summer I used my $10 off $25 Gap Factory GapCash in-store coupon and picked up a cute pair of orange espadrilles, flamingo print flip-flops and a pineapple graphic tee for only $15. I also join the rewards and loyalty program for my favorite stores.
<strong>Dig in at thrift and consignment shops</strong>
For me, thrifting is like a walking meditation. Whenever I’m stressed out by a deadline or just need a break from my computer, I’ll hit up a few thrift stores — and it always puts my mind at ease. My weekly ritual is going to the Salvation Army on Wednesdays (“Family Day”), when nearly everything is half price. Recent hauls have produced a pair of Diesel jeans, a Target trench coat, and skirts and tops from LOFT — each under $8.
But wait, it gets even better. Once, while vacationing in Los Angeles, I walked into a Goodwill by-the-pound store and couldn’t believe my eyes — all textiles were $1.49 per pound! My usual thrifting zen state leveled up to total euphoria as I literally lunged into the oversized bins (Pro Tip: Come prepared with latex gloves) and scored several tops and frocks from H&M, Zara and J. Crew, for a mere $18.