What do you like to purchase from a Black-owned business? Share your thoughts in the comments below.
In light of the many boycotts of big box stores that have scaled back their Diversity Equity and Inclusion programs, many, including myself, have been seeking out Black-owned brands, products and services to support. But the question is: How do we find them? Online directories, shopping platforms, and magazines focusing solely on Black entrepreneurs and businesses are a great place to start. Whether you’re seeking luxury clothing, handbags, jewelry or furniture, household essentials and self-care staples, or specialized services, these websites will help you find what you need.
Resources
Stay informed about the newest Black entrepreneurs, brands and products by subscribing to these informative resources.
Shoppe Black
A great news site created to highlight Black entrepreneurs and businesses, from luxury brands to fashion designers, health and wellness, lifestyle, travel and more.
shoppeblack.com
Black Oceans
A newsletter reporting on Black products, trends and brand-preneurs, and showcasing the newest fashion, lifestyle, beauty and children’s brands from Black entrepreneurs.
blkoceans.com
Afrobella
A beauty, natural hair and skincare blog, which includes a directory of Black businesses of interest to Black women consumers, from Chicago-based beauty journalist Patrice Grell Yursik.
afrobella.com
Black Business
An online destination for news and information about Black businesses, brands, services and entrepreneurs.
blackbusiness.com
Find Luxury and Quality Goods
Platforms for Black-owned luxury goods and brands
Black Nile
A directory and marketplace to discover and shop Black-owned luxury brands, including shoes, handbags, jewelry, fragrances and more, as well as services like stylists and spa treatments.
BlackNile.co
Black Designer Brands
A resource connecting Black designer brands to consumers. Search for Black fashion designers by category, including clothing, accessories, jewelry, beauty brands, services and products.
blackdesignerbrands.com
Black Owned Everything
Shop this marketplace for Black-owned fashion, accessories and home design brands.
Blackownedeverything.co
Uncorked and Cultured
Shop for Black wine retailers, distributors, clubs and subscription services as well as news and interviews of interest to Black wine enthusiasts.
UncorkedandCultured.com
Black Package Store
Shop here for quality Black-owned spirit and wine brands.
blackpackagestore.com
Black Cigar Map
Search for Black-owned cigar brands and find Black-owned cigar lounges near you.
blackcigarmap.com
Brides Wedding Business Directory
A Black-owned Wedding Business Directory created by one of the top wedding planning resources, Brides.com. The directory includes everything from Black wedding planners, floral designers, bakers/cake designers, hair and makeup artists, photographers, videographers and anything else you can think of
brides.com (search: Black-owned Wedding Business Directory)
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Find Household Essentials and Self-care Staples
Platforms for Black owned household essentials, home goods, personal care, wellness brands and products
15 Percent Pledge
Find Black owned brands and businesses for every category from fashion and beauty to food, wellness, art, publishing and more
15percentpledge.org
Addie Rawr
A downloadable Black-owned shopping guide from influencer/art and design professional Adrienne Randle a.k.a @addierdrawr.
addierawr.com
Black Business Green Book
This is an online Black business directory from the racial justice organization Color of Change. It is an homage to the famous Green Book used by Black travelers to navigate the Jim Crow South safely from the 1930s through the 1960s.