“Girl, guess what happened to me!” That’s how most conversations start with a certain friend of mine. Then, before I say one word, she launches into an avalanche of horn-tooting. She got a 20 percent raise. Her credit score increased by 50 points. Her guy did this supersweet thing for her. She killed it at the gym this morning. Such and such gave her this compliment. And, oh yeah, did I see her post on social media? She got tons of engagement.
Sheesh! I dread answering her calls.
Don’t get me wrong. I’m all for seeing any sister win. And I’ve got my own good stuff going on, so this isn’t coming from a place of jealousy. But the constant “I’m so great” spiels are annoying. Not to mention, when I share positive news, she immediately jumps in with some fantastic thing about her life.
I recently learned my friend’s endless bragging is known to some as “success bombing.” And although most people who do it aren’t aware they’re doing it (they think they’re simply sharing good news), this habit can negatively affect friendships and other relationships.
What is success bombing?
It’s exactly what it sounds like: when someone continuously bombs others with news of their achievements. You’re likely being bombarded when …
The person typically initiates the convo with a flex.
The person either doesn’t ask how you’re doing or doesn’t provide enough of an opening to fully reply.
Their “news” doesn’t stop at one positive event but is instead a laundry list of giddy updates.
If you offer positive news yourself, instead of taking time to celebrate with you, they counter or even one-up with impressive news of their own.